Not really, I was just going for the alliteration,
If you loved Traffic, and I know you did, you will need to see this book. Predictably Irrational by Dan Ariely is a great book looking at why we make bad (irrational) decisions, but making them with alarming predictability. For example people are more likely to steal if the object we take is removed from money. Most of us have no problem taking a pen home from work, but we would not take the $2 the pen is worth out of the petty cash box. All kinds of interesting little studies and experiments are presented, many things I am sure most of us are doing. To learn more about the author or the book; or to even participate in some online versions of his studies go to his web-site and sign on.
1 comment:
Great book I loved it and I tell you it is true you cannot do any thing you want and neither can your kids. Do not tell them they can, we have to close some doors or we never move on in our lives. Good book. Are you truly Honest? Maybe not. Quick to read and very interesting.
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